Plans and fees · USD

A plan for every circle you care for.

Start with the people in your life, grow a professional relationship book, or coordinate celebrations across a company.

All prices are in USD. Subscription prices and transaction fees are shown separately.

Three blank gift tags rising from an open gift box

Choose by the work

A plan should fit the circle you care for.

Fictional illustrated persona: Daniel, a busy son in a travel jacket.

Illustrative story

Dad’s birthday was handled before my work trip swallowed the week.

Daniel · a busy son

Important date → personal greeting → chosen eligible delivery channel.

Fictional illustrated persona: Alex, a CTO with glasses and a tablet.

Illustrative story

Five hundred relationships used to live across notes, people, and memory. Now the next moments are visible.

Alex · a CTO with 500+ people

Relationship book → repeatable rules → status visibility.

Fictional illustrated persona: Morgan, a People Operations lead with a clipboard.

Illustrative story

The roster brings the occasion forward before the week gets busy.

Morgan · a People Operations lead

Active employee → eligible occasion → governed celebration plan.

Personal plans

Thoughtful follow-through for your closest people.

For birthdays, milestones, and the small moments you want to remember without turning care into a chore.

FeatureFree$0 FreeEssential$9.99 / month$99.90 / yearPlus$19.99 / month$199.90 / yearComplete$29.99 / month$299.90 / year
People / employeesIncluded: 1 personIncluded: 5 peopleIncluded: 15 peopleIncluded: 30 people
SMS segmentsNot includedIncluded: 25 SMS segments each monthIncluded: 75 SMS segments each monthIncluded: 150 SMS segments each month
Message customizationIncluded: Prepared greeting copyIncluded: Workspace-wide message customizationIncluded: Personalized message customizationIncluded: Occasion-based message customization
Languages and tonesIncluded: 1 language and 1 toneIncluded: 12 languages and 6 tonesIncluded: 12 languages and 6 tonesIncluded: 12 languages and 6 tones
GroupsNot includedIncludedIncludedIncluded
Celebration plansNot includedIncludedIncludedIncluded
Physical giftsNot includedNot includedIncludedIncluded
Gift poolsNot includedNot includedIncluded: 1 active gift poolIncluded: Unlimited active pools
Send with your phoneNot includedNot includedNot includedIncluded
Bulk celebration rulesNot includedNot includedNot includedNot included
AnalyticsNot includedNot includedNot includedNot included
Delegated accessNot includedNot includedNot includedNot included

Transaction fees · USD

No hidden fulfillment math.

Pool contribution
8.9% + $0.49 per contribution
Physical gift
25% markup, $15 minimum
Store gift card
$9.99 fulfillment plus face value and actual costs

Current public card fulfillment is limited to a generic store gift card. Actual item, tax, and shipping costs are added where applicable. Rush service adds 15% of the pre-rush order total.

Plans and transaction fees · Warmly